The About Brand
Client Down to Earth is an organic food brand from the house of Morarka Organic. It is one of India’s oldest and Largest brands in organic food products. Down to Earth is internationally recognised as well.Dow to Earth is being a well-established brand that had lost its charm. Working with this brand was quite a challenge as we needed to rejuvenate the brand by bringing back its original charm.
Organic food is a sincere attempt to improve the quality of life through the food we eat. While it is contamination-free in terms of toxic chemicals, it is also handled in a manner that makes it absolutely adulteration-free.
We did the product branding by changing the exteriors with product labels, tent cards etc. We have changed the complete outlook of a store.
The event was accompanied by TOI and other media channels. it helped us to run the PR event campaigns in TOI (Times of India). She is associated with the Down to Earth for the last 1.5 years.
Organic food is a sincere attempt to improve the quality of life through the food we eat. While it is contamination-free in terms of toxic chemicals, it is also handled in a manner that makes it absolutely adulteration-free. The certification process across the value chain requires that at each stage of the value chain, i.e., cultivation, procurement, storage, processing etc is verified through third party independent inspection cum certification agency.
Unluck Success with the Experts.
Sometimes, the outcomes we expect from working with experts may not align with reality. It’s essential to have clear expectations and communicate them effectively to avoid misunderstandings.
Not all experts are a perfect fit for every individual or project. Personalities, working styles, and methodologies can differ, which might lead to less productive collaborations.